Why diagonal became the standard measurement
The convention traces back to early CRT (cathode ray tube) televisions, where the tube itself was roughly circular and its diagonal was the most consistent, marketable single number to describe overall size, since width and height varied more with the tube's curvature. Flat-panel displays inherited the same diagonal-based marketing convention even though it is no longer tied to any physical circular component.
Same diagonal, different real-world size
Two screens advertised at the same diagonal size can have meaningfully different width and height if their aspect ratios differ β a 27-inch 16:9 monitor is noticeably wider and shorter than a 27-inch 4:3 monitor would be, even though both share the identical diagonal measurement.
Frequently Asked Questions
Does the advertised screen size include the bezel or frame?
No. Advertised diagonal size measures only the visible screen area, so the overall physical size of the device β including its bezel β is always somewhat larger than the advertised number.
Why do two 24-inch monitors sometimes look like different widths?
If they use different aspect ratios, they will have different actual widths despite sharing the same diagonal size β a 24-inch 16:9 monitor is wider and shorter than a 24-inch 16:10 monitor of the same diagonal.