Two very different menus, depending on your Outlook
Classic desktop Outlook keeps signatures under File > Options > Mail, while new Outlook and Outlook on the web moved the same setting to the gear icon under Accounts > Signatures — a change from the single combined path a generic email-signature overview usually points to. If you cannot find the menu where a guide says it should be, check Help > About Outlook first to confirm which version you are actually running.
A logo-only signature can end up blank for the recipient
Many corporate mail clients and webmail services block images by default until the recipient clicks to allow them, so a signature built entirely out of a logo image can arrive looking empty. Keeping your name, title, and contact details as real text underneath the logo means the important information still comes through even when the image itself does not load.
Frequently Asked Questions
Why does my signature look different on my phone than on my computer?
Classic desktop Outlook, new Outlook, Outlook on the web, and the mobile app each store their signature setting separately, so a signature you create in one does not automatically appear in another — you need to set it up in each app you use.
Can I use a different signature for each of my email accounts?
Yes — if you have more than one account connected in Outlook, the Signatures menu lets you create a separate signature for each account and choose its own default for new messages and replies.