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How to Add and Switch Chrome Profiles

If you juggle a work account and a personal account on the same computer, separate Chrome profiles keep each one's bookmarks and history exactly where it belongs, without constantly signing in and out.

  1. Click the profile icon in the top-right corner

    Click the round profile icon at the top right of the Chrome window.

  2. Click "Add" to create a new profile

    From the menu that opens, click "Add" to set up a new profile β€” for work, personal use, or anything else.

  3. Sign in with a Google account, or skip signing in

    You can sign each profile into a different Google account, or use it as a local profile without signing in at all.

  4. Click the profile icon anytime to switch

    Click the profile icon again to see your list of profiles and switch instantly between them.

Why Separate Profiles Beat Constant Sign-Outs

Bookmarks, saved logins, and extensions for a work account and a personal account never mix when they live in separate profiles, letting you keep work and personal browsing cleanly apart on the same machine.

Getting Organized with Multiple Profiles

Give each profile a distinct name and color when you create it so you can tell at a glance which one is active, and consider a separate profile for shared or family computers so everyone keeps their own history and saved passwords private.

Frequently Asked Questions

If I delete a profile, is its data deleted too?

Yes, deleting a profile also removes that profile's bookmarks, history, and saved passwords, so it is worth double-checking before you confirm.

Can each profile have a different visual theme?

Yes, you can assign a different color theme to each profile when creating it, making it easy to tell at a glance which one you are currently using.